Smart Communications, Inc. offers live collegiate volleyball and basketball thrills to Filipino audiences, with its new digital initiative, PusoP.com, which would open up its doors as a space for fan sports communities.
The fan-first initiative PusoP.com is the platform through which sports enthusiasts are able to see their favorite teams and athletes indulge in their competitions — from collegiate tournaments to global basketball showdowns.
mart is proud to support platforms like PusoP.com that bring the passion of Filipino sports fans closer to the action,” said Jude Turcuato, Head of Sports at PLDT and Smart.
This partnership further strengthens Smart’s commitment not only to a superior fan experience but also to grassroots and collegiate sports development in the country with Smart Sports and KiQ.
Kicking off the event is the Shakey’s Super League Preseason Tournament, featuring teams from the University Athletic Association of the Philippines (UAAP) and National Collegiate Athletic Association (NCAA) at the Rizal Memorial Coliseum and PlayTime Filoil Centre.
The tournament will run from September 20 to October, and all will be streamed live on PusoP.com.
Fans can also catch the Maharlika Pilipinas Volleyball Association (MPVA) stream for its sports beginning September 21. Apart from the volleyball competition, basketball fans can also catch the FIBA 3×3 Manila Challenger is slated for September 20-21, which is presented by Smart and the Samahang Basketbol ng Pilipinas (SBP).
The initiative is part of Smarts’ commitment to enhancing customer experience by giving front-row access to sports content. Aileen Lor
