There are moments in an organization’s history that signal not just continuity—but transformation. For PMPC Star Awards Inc., that moment arrived during an intimate yet meaningful contract signing held at Supersam Restaurant, where businessman-artist The Revival King, Jojo Mendrez, officially sealed his partnership with the prestigious award-giving body.
With one signature, Mendrez took on the responsibility of producing the organization’s two most anticipated events: the Star Awards for Movies and the Star Awards for Television—twin pillars of recognition that have long celebrated excellence in Filipino film and broadcast artistry.
The signing ceremony brought together key officers of PMPC Star Awards Inc., led by President Fernan de Guzman, Vice President Rodel Fernando, and Atty. Pauline Dolor Apostol Advincula, along with board members who stood witness to what many described as a promising new chapter.
A Producer Who Works Quietly, but Dreams Loudly
Behind the title “The Revival King” is a producer whose journey has been shaped by passion rather than publicity. In his home province of Lucena, Quezon, Jojo Mendrez has successfully mounted major shows featuring some of the country’s most celebrated performers, including Sharon Cuneta, Ogie Alcasid, and Pops Fernandez.
Yet despite his impressive roster of productions, Mendrez has remained remarkably low-key. He once recounted, with disarming honesty, how he was not acknowledged as the producer during one of his favorite Sharon Cuneta concerts—a moment that could have embittered many, but instead revealed his humility.
Now, stepping into the national spotlight, he carries not resentment, but renewed purpose.
A Partnership Built on Credibility and Trust
An emotional President Fernan de Guzman expressed overwhelming gratitude, confident that the upcoming Star Awards seasons are in capable hands. For PMPC—an organization composed of entertainment writers whose ranks have evolved from print journalism to radio, television, and digital platforms—credibility has always been its strongest currency.
Mendrez, in turn, underscored his deep respect for the institution.
He spoke of the Star Awards’ decades-long legacy in recognizing Filipino excellence in film and television. He emphasized that nothing is impossible when both sides work hand in hand—when passion meets purpose.
This is not merely a production agreement; it is a shared vision.
Music, Grace, and Moving Forward
In the same breath, The Revival King revealed his latest revival single, “Valentine,” originally popularized by Martina McBride and Jim Brickman—a fitting anthem of sincerity and emotional depth.
As questions turned to past controversies, particularly those involving Mark Herras, Mendrez answered with composure and compassion. He extended well wishes, hoping Herras would overcome whatever personal battles he faces.
“If you want to cry, cry in private,” he said thoughtfully. “People react differently—it could do good or bad, and sometimes even cause more hurt.”
He clarified that he is not pressuring Herras over financial matters, understanding his situation. In fact, in a gesture of goodwill, he expressed openness to inviting him as a performer at the awards night.
Words for the Dreamers
When asked about those entering show business, Mendrez offered candid advice drawn from experience:
“It is hard if you don’t have connections—you might get lost, maliligaw ka. And it’s better not to rush into relationships, so you won’t have added headaches.”
His words were neither cynical nor harsh—only realistic, coming from someone who has navigated both applause and anonymity.
Beyond an Event, A Promise
For PMPC Star Awards Inc., this collaboration is more than logistical preparation for two grand evenings of trophies and standing ovations. It is a promise—that the next chapters of the Star Awards for Movies and Television will be mounted with renewed energy, creative vision, and unwavering commitment to excellence.
And for The Revival King Jojo Mendrez, this marks not just another production—but perhaps the moment he steps fully into the recognition he has long deserved.
